Kathmandu Foreign Television Preferences

Based on: SOLCON MEDIA: KATHMANDU Oct-Nov 2018, WAVE II 2018

The presented figures and data are based on a panel of 2,000+ respondents spread across Kathmandu, Lalitpur, and Bhaktapur.

PEAK TIMES

Prime times 8 pm to 10 pm, peaks at 9 pm

Around 61% of the Kathmanduites watch foreign television channels. There are three preferred viewing periods – one in the morning, next during the afternoon and then the peak during the night. The prime times between 8-10 pm brings in the most of audiences, with 9 pm being the peak hour with around 44% of audience.

SOURCE OF ENTERTAINMENT

Foreign television channels are primarily source for entertainment, movies, sports, and lifestyle. Over 35% of the Kathmanduites watch foreign television channels for entertainment (sitcoms, serials, TV shows), while around 32% view them for movies. Lifestyle/travel, Sports, and Music also are popular content among foreign television channels.

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